How to Run Google Analytics Content Experiments on WordPress

Do you know if your website is doing as well as it should be? Do you know if you chose the best text for your CTA button? Or if your headline isn’t performing as well as possible?

Unless you’re regularly testing different versions of your site – the simple truth is that you can’t know because you don’t have the data to know. To get that data – or at least to come closer to the right answer – you can run A/B tests to compare different versions of your site and see which performs better.

Many WordPress users can’t figure out how to run A/B tests on WordPress, though. Or, they can’t afford the premium tools that make A/B tests easy.

To help solve the problem, I’m going to show you how to run Google Analytics Content Experiments on WordPress for an easy, and free, way to split test your WordPress site.
Read Full Article

How to Automatically Share Content on Social Media The Right Way

If you’re publishing new content on the regular, I’m betting you want people to actually see it, right?

Ok, that’s a silly question. Unless you’re a unicorn – you probably created a website because you wanted to get it in front of the world’s collective eyeballs.

Well, in addition to a bunch of other methods, sharing your content on social media is one of the best ways to do just that.

But here’s the rub:

Most people are so busy actually creating content, that the last thing they want to do is spend even more time sharing that content on social media.

So, to help you out, I’m going to dedicate this post to showing you how to automatically share content on social media. Then, to stop you from becoming the social media equivalent of a robot, I’ll share some tips to automate without annoying your followers.

Read Full Article

15 Examples of Highly Successful WordPress Businesses

Do you hear those rumblings? That’s the sound of the slow shifting of the WordPress economy…

In the past few months, Automattic has made forays into areas they’ve traditionally left to others with the addition of themes in Jetpack and third-party plugins for WordPress.com Business plans. In both cases, those changes caused consternation among existing WordPress businesses worried about Automattic’s encroachment into niches previously left untapped.

Tack on debate over how the new Gutenberg Editor will handle existing plugin and theme functionality and there’s no doubt that there are tectonic shifts going on underneath the WordPress economy.

But while that may be the case, there are still plenty of healthy, vibrant businesses that are built on WordPress. And in this post, we want to share some of our favorites to remind everyone that you can still build a successful business in WordPress.

Read Full Article

Smart Slider Review: Build Beautiful Sliders With Drag and Drop

If there’s one thing that WordPress users seem to universally love, it’s WordPress slider plugins. Two of the top four best-selling plugins at Code Canyon are, you guessed it, slider plugins.

This fascination has led to the bundling of Slider Revolution with pretty much every theme for sale at Theme Forest. But Slider Revolution and Layer Slider (#4 at Code Canyon), are far from your only options for creating sliders for your WordPress site.

Smart Slider offers a user friendly, well-designed slider experience. And in my Smart Slider review, I’ll take a deeper look at this freemium slider plugin and see if it can go toe-to-toe with the big names.

Read Full Article

8 Helpful WordPress Analytics Plugins That Aren’t All Named Google Analytics

You’ve got a WordPress website – congrats! Now you need to figure out how to make your website better. And part of doing that is learning more about your content and your visitors. Figuring out what content is the most popular, where your visitors are coming from, what they’re clicking on…

That all helps build a more successful website.

But if you want to do that on WordPress, you’re going to need help. That’s where WordPress analytics plugins come in. And that’s also where most WordPress blogs rattle off a list of Google Analytics plugins and call it a day.

To avoid that, I’m going to spend this post covering a variety of WordPress analytics plugins. Yes – one of those plugins deals with Google Analytics – but the rest open up new analytics options you might not have known about.

*Note – I’m going to refer to all of these as “plugins” because they all offer a dedicated WordPress plugin. But a few of these tools are technically SaaS products. The plugin terminology is used for simplicity.

Read Full Article